:root {
  --ink: #121513;
  --ink-soft: #1c211e;
  --paper: #f3f0e9;
  --paper-bright: #fbfaf6;
  --ochre: #b86834;
  --ochre-light: #d99058;
  --eucalypt: #66796d;
  --sand: #d5c7ab;
  --line-dark: rgba(255, 255, 255, 0.18);
  --line-light: rgba(18, 21, 19, 0.18);
  --sans: Inter, ui-sans-serif, -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --serif: Iowan Old Style, Baskerville, "Times New Roman", serif;
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--sans);
  font-size: 16px;
  line-height: 1.6;
  text-rendering: optimizeLegibility;
}
body.menu-open { overflow: hidden; }
a { color: inherit; }
.skip-link {
  position: fixed;
  top: 0.75rem;
  left: 0.75rem;
  z-index: 100;
  transform: translateY(-180%);
  background: var(--paper-bright);
  color: var(--ink);
  padding: 0.65rem 1rem;
}
.skip-link:focus { transform: translateY(0); }

.site-header {
  position: fixed;
  z-index: 20;
  top: 0;
  left: 0;
  width: 100%;
  height: 5.5rem;
  padding: 0 4vw;
  display: flex;
  align-items: center;
  justify-content: space-between;
  color: #fff;
  border-bottom: 1px solid transparent;
  transition: background 180ms ease, border-color 180ms ease;
}
.site-header.scrolled { background: rgba(18, 21, 19, 0.94); border-color: var(--line-dark); backdrop-filter: blur(14px); }
.brand, .footer-brand { display: inline-flex; align-items: center; gap: 0.8rem; text-decoration: none; }
.brand-name { font-size: 1.05rem; letter-spacing: 0.03em; }
.brand-name strong { font-weight: 700; }
.brand-mark { width: 2rem; height: 2rem; display: grid; grid-template-columns: repeat(3, 1fr); align-items: end; gap: 3px; }
.brand-mark i { display: block; background: var(--ochre-light); border-radius: 100% 100% 0 0; }
.brand-mark i:nth-child(1) { height: 55%; }
.brand-mark i:nth-child(2) { height: 100%; }
.brand-mark i:nth-child(3) { height: 72%; }
.site-nav { display: flex; align-items: center; gap: clamp(1.25rem, 2.4vw, 2.75rem); }
.site-nav a { text-decoration: none; font-size: 0.9rem; font-weight: 600; }
.site-nav a:not(.nav-cta) { position: relative; }
.site-nav a:not(.nav-cta)::after { content: ""; position: absolute; left: 0; bottom: -0.35rem; width: 100%; height: 1px; background: currentColor; transform: scaleX(0); transform-origin: right; transition: transform 160ms ease; }
.site-nav a:hover::after, .site-nav a:focus-visible::after { transform: scaleX(1); transform-origin: left; }
.nav-cta { border: 1px solid rgba(255,255,255,.5); padding: 0.65rem 1rem; }
.menu-toggle { display: none; }

.hero { min-height: 100svh; position: relative; display: flex; align-items: center; color: white; overflow: hidden; background: var(--ink); }
.hero-image, .hero-shade { position: absolute; inset: 0; width: 100%; height: 100%; }
.hero-image { object-fit: cover; object-position: center; }
.hero-shade { background: linear-gradient(90deg, rgba(10,13,11,.96) 0%, rgba(10,13,11,.78) 38%, rgba(10,13,11,.18) 74%, rgba(10,13,11,.08) 100%), linear-gradient(0deg, rgba(10,13,11,.72), transparent 45%); }
.hero-content { position: relative; z-index: 1; width: min(54rem, 82vw); margin-left: 8vw; padding: 9rem 0 12rem; }
.eyebrow { margin: 0 0 1.5rem; font-size: 0.78rem; font-weight: 750; letter-spacing: 0.17em; text-transform: uppercase; color: var(--ochre-light); }
.eyebrow.dark { color: #8e4826; }
h1, h2, h3, p { margin-top: 0; }
h1, h2 { font-family: var(--serif); font-weight: 400; letter-spacing: -0.035em; line-height: 0.98; }
h1 { max-width: 50rem; margin-bottom: 1.75rem; font-size: clamp(3.4rem, 7vw, 7.1rem); }
h1 em { color: var(--ochre-light); font-weight: 400; }
.hero-copy { max-width: 43rem; margin-bottom: 2.3rem; color: rgba(255,255,255,.8); font-size: clamp(1.03rem, 1.5vw, 1.25rem); line-height: 1.6; }
.hero-actions { display: flex; align-items: center; flex-wrap: wrap; gap: 1.5rem; }
.button { display: inline-flex; align-items: center; justify-content: center; min-height: 3.25rem; padding: 0.8rem 1.3rem; border: 1px solid transparent; text-decoration: none; font-weight: 750; transition: background 160ms ease, color 160ms ease, border-color 160ms ease; }
.button-primary { background: var(--ochre); color: white; }
.button-primary:hover, .button-primary:focus-visible { background: var(--ochre-light); color: var(--ink); }
.text-link { display: inline-flex; gap: 0.5rem; align-items: center; color: white; text-underline-offset: 0.3rem; font-weight: 650; }
.text-link.light { margin-top: auto; }
.text-link span { transition: transform 160ms ease; }
.text-link:hover span { transform: translate(0.2rem, -0.1rem); }
.hero-proof { position: absolute; z-index: 2; right: 4vw; bottom: 2.5rem; display: grid; grid-template-columns: repeat(3, minmax(10rem, 1fr)); width: min(44rem, 54vw); border-top: 1px solid var(--line-dark); }
.hero-proof div { padding: 1rem 1.25rem 0; border-left: 1px solid var(--line-dark); }
.hero-proof span { display: block; color: var(--ochre-light); font-size: 0.72rem; letter-spacing: 0.12em; }
.hero-proof strong { display: block; margin-top: 0.3rem; font-size: 0.85rem; font-weight: 600; }

.section-pad { padding: clamp(5.5rem, 9vw, 9rem) 8vw; }
.split-intro { display: grid; grid-template-columns: 1fr 1fr; gap: 8vw; background: var(--paper-bright); }
.split-intro h2, .section-head h2, .team-heading h2, .integrity h2 { max-width: 42rem; margin: 0; font-size: clamp(2.8rem, 5vw, 5rem); }
.intro-copy { max-width: 38rem; padding-top: 2.8rem; }
.intro-copy p:first-child { font-size: 1.25rem; color: var(--ink); }
.intro-copy p:last-child { color: #4e5651; }

.audiences { display: grid; grid-template-columns: 1fr 1fr; }
.audience { min-height: 35rem; padding: clamp(4rem, 7vw, 7rem) 8vw; display: flex; flex-direction: column; color: white; }
.audience-business { background: var(--ink-soft); }
.audience-buyers { background: #38483f; }
.audience h2 { max-width: 35rem; margin-bottom: 2rem; font-size: clamp(2.5rem, 4vw, 4.3rem); }
.audience p:not(.eyebrow) { max-width: 35rem; color: rgba(255,255,255,.72); }

.services { background: var(--paper); }
.section-head { display: grid; grid-template-columns: 1.4fr .6fr; gap: 8vw; align-items: end; margin-bottom: 4.5rem; }
.section-head > p { max-width: 29rem; margin: 0 0 0.4rem; color: #5c645f; }
.service-grid { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--line-light); border-left: 1px solid var(--line-light); }
.service-card { min-height: 22rem; padding: 2rem; display: flex; flex-direction: column; border-right: 1px solid var(--line-light); border-bottom: 1px solid var(--line-light); background: rgba(255,255,255,.18); }
.service-card.featured { background: var(--ochre); color: white; border-color: rgba(255,255,255,.25); }
.service-number { margin-bottom: auto; font-size: 0.75rem; font-weight: 700; letter-spacing: 0.14em; opacity: .65; }
.service-card h3 { max-width: 18rem; margin-bottom: 1.2rem; font-family: var(--serif); font-size: 2rem; line-height: 1.04; font-weight: 400; }
.service-card p { margin-bottom: 0; color: #555e58; }
.service-card.featured p { color: rgba(255,255,255,.82); }

.offers { background: var(--paper-bright); }
.offer-grid { display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid var(--line-light); border-left: 1px solid var(--line-light); }
.offer-card { min-height: 25rem; padding: clamp(2rem, 4vw, 3.5rem); border-right: 1px solid var(--line-light); border-bottom: 1px solid var(--line-light); }
.offer-for { margin-bottom: 2.5rem; color: #8e4826; font-size: .75rem; font-weight: 750; letter-spacing: .12em; text-transform: uppercase; }
.offer-card h3 { max-width: 26rem; margin-bottom: 1.2rem; font-family: var(--serif); font-size: clamp(2rem, 3vw, 3.1rem); font-weight: 400; line-height: 1.02; }
.offer-card > p:not(.offer-for) { max-width: 35rem; color: #555e58; }
.offer-card ul { margin: 2rem 0 0; padding: 1.2rem 0 0; border-top: 1px solid var(--line-light); list-style: none; }
.offer-card li { padding: .45rem 0; color: #3f4742; font-size: .92rem; }
.offer-card li::before { content: "—"; margin-right: .7rem; color: var(--ochre); }

.outcomes { display: grid; grid-template-columns: .9fr 1.1fr; gap: 8vw; background: var(--ink); color: white; }
.outcomes-lead h2 { font-size: clamp(3rem, 5.5vw, 5.7rem); }
.outcome-list { border-top: 1px solid var(--line-dark); }
.outcome-list div { display: grid; grid-template-columns: 3rem 1fr; gap: 1.5rem; padding: 1.7rem 0; border-bottom: 1px solid var(--line-dark); }
.outcome-list span { color: var(--ochre-light); font-size: .75rem; letter-spacing: .1em; }
.outcome-list p { margin: 0; font-family: var(--serif); font-size: clamp(1.4rem, 2vw, 2rem); line-height: 1.25; }

.approach { background: var(--paper-bright); }
.steps { margin: 0; padding: 0; display: grid; grid-template-columns: repeat(4, 1fr); list-style: none; border-top: 1px solid var(--line-light); }
.steps li { position: relative; min-height: 17rem; padding: 1.5rem 1.5rem 1rem 0; display: flex; flex-direction: column; border-right: 1px solid var(--line-light); }
.steps li:not(:first-child) { padding-left: 1.5rem; }
.steps li:last-child { border-right: 0; }
.steps span { color: var(--ochre); font-size: .75rem; letter-spacing: .1em; }
.steps div { margin-top: auto; }
.steps h3 { margin-bottom: .6rem; font-family: var(--serif); font-size: 2rem; font-weight: 400; }
.steps p { margin: 0; color: #5c645f; }

.team { background: #303b35; color: white; }
.team-heading { max-width: 58rem; margin-bottom: 5rem; }
.founders { display: grid; grid-template-columns: 1fr 1fr; gap: 2rem; }
.founder-card { min-height: 33rem; padding: clamp(2rem, 4vw, 3.5rem); display: grid; grid-template-columns: 5rem 1fr; gap: clamp(1.5rem, 3vw, 3rem); border: 1px solid var(--line-dark); background: rgba(255,255,255,.035); }
.founder-monogram { width: 4.5rem; height: 4.5rem; display: grid; place-items: center; border: 1px solid var(--ochre-light); border-radius: 50%; color: var(--ochre-light); font-family: var(--serif); font-size: 1.5rem; }
.founder-role { margin-bottom: 1rem; color: var(--ochre-light); font-size: .75rem; font-weight: 700; letter-spacing: .09em; text-transform: uppercase; }
.founder-card h3 { margin-bottom: 1.75rem; font-family: var(--serif); font-size: clamp(2.4rem, 3vw, 3.5rem); font-weight: 400; line-height: 1; }
.founder-card p:not(.founder-role) { color: rgba(255,255,255,.7); }

.integrity { display: grid; grid-template-columns: .9fr 1.1fr; gap: 8vw; background: var(--sand); }
.integrity-copy { max-width: 43rem; padding-top: 2rem; }
.integrity-copy p:first-child { font-size: 1.2rem; }

.contact { min-height: 42rem; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; background: var(--ink); color: white; }
.contact h2 { margin-bottom: 2rem; font-size: clamp(3.2rem, 7vw, 7rem); }
.contact > p:not(.eyebrow) { max-width: 43rem; margin-bottom: 2.2rem; color: rgba(255,255,255,.68); font-size: 1.15rem; }

.site-footer { padding: 4rem 8vw 2rem; background: #090b0a; color: white; }
.footer-brand { margin-bottom: 3rem; }
.acknowledgement { max-width: 60rem; color: rgba(255,255,255,.58); font-size: .9rem; }
.footer-meta { margin-top: 3rem; padding-top: 1.2rem; display: flex; justify-content: space-between; gap: 1rem; border-top: 1px solid var(--line-dark); color: rgba(255,255,255,.48); font-size: .78rem; }

:focus-visible { outline: 2px solid var(--ochre-light); outline-offset: 4px; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } *, *::before, *::after { transition-duration: .01ms !important; } }

@media (max-width: 980px) {
  .menu-toggle { position: relative; z-index: 2; width: 2.8rem; height: 2.8rem; display: grid; place-content: center; gap: 6px; color: white; background: transparent; border: 1px solid var(--line-dark); }
  .menu-toggle span { display: block; width: 1.2rem; height: 1px; background: currentColor; transition: transform 160ms ease; }
  .menu-toggle[aria-expanded="true"] span:first-child { transform: translateY(3.5px) rotate(45deg); }
  .menu-toggle[aria-expanded="true"] span:last-child { transform: translateY(-3.5px) rotate(-45deg); }
  .site-nav { position: fixed; inset: 0; padding: 8rem 8vw 4rem; display: flex; flex-direction: column; align-items: flex-start; justify-content: center; background: var(--ink); transform: translateX(100%); visibility: hidden; transition: transform 220ms ease, visibility 220ms; }
  .site-nav.open { transform: translateX(0); visibility: visible; }
  .site-nav a { font-family: var(--serif); font-size: 2.2rem; font-weight: 400; }
  .nav-cta { margin-top: 1rem; font-family: var(--sans) !important; font-size: 1rem !important; }
  .hero-content { width: 84vw; margin-left: 8vw; padding-bottom: 15rem; }
  .hero-proof { left: 8vw; right: auto; width: 84vw; grid-template-columns: repeat(3, 1fr); }
  .split-intro, .section-head, .outcomes, .integrity { grid-template-columns: 1fr; }
  .intro-copy, .integrity-copy { padding-top: 0; }
  .service-grid { grid-template-columns: repeat(2, 1fr); }
  .offer-grid { grid-template-columns: repeat(2, 1fr); }
  .steps { grid-template-columns: repeat(2, 1fr); }
  .steps li:nth-child(2) { border-right: 0; }
  .steps li { border-bottom: 1px solid var(--line-light); }
  .founders { grid-template-columns: 1fr; }
}

@media (max-width: 680px) {
  .site-header { height: 4.7rem; padding: 0 1.2rem; }
  .brand-name { font-size: .96rem; }
  .hero { min-height: 55rem; align-items: flex-start; }
  .hero-image { object-position: 58% center; }
  .hero-shade { background: linear-gradient(90deg, rgba(10,13,11,.94), rgba(10,13,11,.42)), linear-gradient(0deg, rgba(10,13,11,.9), transparent 60%); }
  .hero-content { width: auto; margin: 0; padding: 9rem 1.25rem 15rem; }
  h1 { font-size: clamp(3.2rem, 16vw, 4.8rem); }
  .hero-actions { align-items: flex-start; flex-direction: column; }
  .hero-proof { left: 1.25rem; bottom: 1.5rem; width: calc(100% - 2.5rem); grid-template-columns: 1fr; }
  .hero-proof div { display: grid; grid-template-columns: 2rem 1fr; align-items: center; padding: .7rem 0; border-left: 0; border-bottom: 1px solid var(--line-dark); }
  .hero-proof strong { margin: 0; }
  .section-pad, .audience { padding-left: 1.25rem; padding-right: 1.25rem; }
  .audiences, .service-grid, .offer-grid { grid-template-columns: 1fr; }
  .audience { min-height: 30rem; }
  .section-head { margin-bottom: 3rem; }
  .service-card { min-height: 19rem; }
  .steps { grid-template-columns: 1fr; }
  .steps li, .steps li:not(:first-child) { min-height: auto; padding: 1.5rem 0; display: grid; grid-template-columns: 3rem 1fr; gap: 1rem; border-right: 0; }
  .steps div { margin-top: 0; }
  .founder-card { min-height: auto; grid-template-columns: 1fr; }
  .contact { min-height: 38rem; }
  .contact .button { width: 100%; font-size: .88rem; }
  .site-footer { padding: 3rem 1.25rem 2rem; }
  .footer-meta { flex-direction: column; }
}